The townhome market in Frisco, TX, during August 2025 displayed a definitive shift from the high-intensity environment of the prior year. The market is trending toward a more balanced dynamic, offering a notable increase in opportunities for buyers while compelling sellers to be more strategic in their approach.
A key factor in this market recalibration is the extended time a property spends on the market. Townhomes are taking longer to go under contract, a clear signal that the urgency that characterized past years has subsided. This is a direct benefit to buyers, who now have more time for due diligence and negotiation, without the pressure of having to make a quick decision.
Furthermore, the increased inventory provides a wider selection of properties. This surge in supply creates a more competitive landscape for sellers, as they are now vying for the attention of a more selective buyer pool. As a result, price adjustments and reductions are becoming more common, underscoring the importance of accurate and competitive pricing from the outset. While homes are still selling, the days of multiple, over-ask offers are less frequent. The market is rewarding listings that are well-positioned in terms of price and presentation, while properties that are overvalued are experiencing a longer sales cycle.
Marie Sells Dallas 