How Is The Frisco Market Doing Compared to Last Year?

An analysis of the Frisco, TX, real estate market in July 2025, as compared to the same period in the prior year, reveals a transition from a highly competitive seller’s market to a more balanced, and in some metrics, a buyer-favorable equilibrium. This shift is substantiated by several key indicators.

For sellers, the market has undergone a significant recalibration. While some data shows a modest increase in the median sale price, other more recent data from July 2025 indicates a slight year-over-year decline. The most compelling evidence of a market normalization is the substantial increase in the median days on market. Homes in Frisco are taking a considerably longer period to sell, with a median of 56 days in July 2025 compared to 32 days a year prior. This lengthening of the sales cycle necessitates a more strategic approach to pricing and a greater willingness to negotiate. The sale-to-list price ratio has also decreased, and a high percentage of listings are experiencing price reductions, indicating that sellers are less likely to receive their full asking price.

For buyers, the market dynamics have shifted to provide greater opportunity and leverage. The supply of available homes has increased significantly, with a notable rise in active listings. This expansion of inventory mitigates the intense competition that was a hallmark of the previous year’s market, reducing the prevalence of bidding wars and allowing for more thoughtful decision-making. The increase in days on market directly benefits buyers by affording them the time required for comprehensive due diligence, including professional inspections and appraisals. The decline in the sale-to-list price ratio and the high frequency of price reductions further empower buyers with a greater capacity for negotiation on both price and terms. In essence, the market has transitioned from one where buyers were compelled to compete aggressively to one where they can operate from a position of reasoned consideration and financial prudence.