
Attention buyers and sellers in Plano! The real estate market has reached a critical inflection point, and your opportunity has never been more compelling. Comparing July 2025 to this time last year, it’s clear the market has shifted from a feverish sprint to a more sustainable, and ultimately more advantageous, pace for you.
Last year’s market was defined by fierce competition and bidding wars, leaving many buyers feeling overwhelmed and outmaneuvered. But that landscape has transformed. The median days on market has climbed to 45 days, up significantly from just 28 days last year. This is not a sign of a failing market—it’s a sign of a healthy one, where you, the buyer, now have the time and space to conduct proper due diligence and negotiate without the pressure of a lightning-fast decision.
For sellers, while a single-digit price increase of 2.7% might seem modest compared to past years, it represents a remarkable stability in a market that has seen prices moderate elsewhere. This is your cue to act. You are still selling into a market of positive appreciation and strong demand, as evidenced by a 6.5% increase in the number of homes sold year-over-year. The key now is strategic pricing—listen to your agent and price your home correctly to attract the serious buyers who are taking their time.
The data is clear: the market is moving towards a more balanced equilibrium. This is not a time for hesitation, but for decisive action. Whether you are a buyer gaining leverage or a seller securing an incredible return, the time to engage is now.
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